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Two Steps To Finding The Right Audience For Your Business?

Many new business struggle with brand identity. In an attempt to attract potential customers, they end up casting their nets out too wide, creating product offerings for individuals who are unlikely to purchase from them anyway. Rather than identifying and specializing in what their customers want, they overextend themselves hoping to pull in larger numbers. This, of course, can have the opposite effect by not only pushing the true fans away but also not being attractive enough to bring in those who were previously on the outside.

The Innovator of Modern Printing

Xerox is the most popular and widely used printing company. In the history of the business, there have already been large innovations made to the world of printers. Nowadays, as technology continues to advance, there are more innovations coming from Xerox.

Waste Free Products

Xerox wants to commit to waste-free products. With print technology growing, it’s important to think about the environment. Xerox was the first to use recycled paper and to have automatic two-sided copying and printing. The idea is to meet the requirements for environmental performance.

How Can You Benefit From Inkjet Printing?

Customers’ printing needs continue to expand and it’s necessary to have a production printer that can meet those needs. With inkjet production printing technology, you can be confident that you’ll have the tools you need to meet your customers’ needs and set your business up for future growth. Here’s how using inkjet production can benefit your business.

Customer Loyalty in the Digital Era: 5 Strategic Tools

As today’s economy becomes more digitized, it is essential to find newer tools than a smile and a handshake to build customer loyalty. The following platforms can help improve individualized customer experience.

Using the Technological Wave to Propel Your Small Business Forward

The technological world takes massive jumps forward seemingly every week, and you’d be surprised to know how many small businesses don’t feel the need to keep up with the times. Staying up-to-date with your office technology is an essential part of making sure you’re getting the absolute best performance out of your team on a day-to-day basis. If you feel overwhelmed trying to keep up with the latest trends of business tech, don’t worry. By keeping a few key ideas in mind, you can transform your business and watch your profits soar.

Digital Workflow Tools

Every business needs an update on tools to help with workflow solutions. Today, there are more and more digital businesses emerging and securely sharing information digitally is a growing concern. There are now several apps for business that can help with this issue.

The Importance of Paper-Reducing Workflow Solutions in Finance and HR

Perhaps one of the primary factors that blocks workflow in Finance and Human Resources is the build up of paper documents. Digitizing paperwork can provide a number of workflow solutions to make a company’s archive of documentation more accessible, efficient, secure, and green.

3 Ways to Enhance Your Prints With the Xerox Iridesse

The Xerox Iridesse is taking the print world by storm. By combining revolutionary technologies, speed, and ease-of use, it’s an incredible tool for designers and print professionals. Here are three ways you can use this digital press to enhance your prints.

Boost Your Business with Smart Document Management

Boost Your Business with Smart Document Management

Efficient productivity relies on effective document management, and this increasingly means making the jump from paper to digital. This entails more than just the medium on which data is recorded, though: digitizing your documents and paper trails encompasses everything from storage and sharing to printing and security and uses the latest in mobile and cloud technology.

What a Digital Press Can Do For You

What a Digital Press Can Do For You

When looking for a new digital press for your business, the market has a wide variety of options to choose from. Speed, image and color quality, stability, uptime, maintenance costs and more are important factors in printing, and emerging technologies can be hard to keep up with. As a small printing business owner, it helps to know what to expect from digital printing technology and what advantages it offers.

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